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Jula plans new warehouse in Mariestad – opens 2028 in Sydport

Johan Sjöhagra, CEO
Growing further.

The retail chain Jula continues its physical expansion and announces that a new warehouse will be established in Mariestad. The opening is planned for spring 2028 and is part of the company's strategy to strengthen its presence in Skaraborg.

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The establishment will take place in the Sydport commercial area, located at the southern entrance to the E20 highway. G&K Blanks Fastigheter, which is Jula Holding Group's property company, has signed a land transfer agreement with Mariestads municipality. The new warehouse is planned to offer the chain's full range, which currently comprises approximately 15,000 articles.

According to the company, Mariestad is a strategically important location to reach customers in the northern part of its home region.

We look forward to establishing ourselves in Mariestad. It is a growing municipality with an attractive location and many loyal customers who have long requested a Jula warehouse. With this investment, we are making our wide range even more accessible to both DIY enthusiasts and professionals in the region, says Johan Sjöhagra, CEO of Jula AB.

Growing logistics to meet demand

The investment in Mariestad is taking place during a period of growth for the company. Earlier this year, it was revealed that Jula increased its sales by over half a billion Swedish krona in the first five months of the year, driven by increased customer traffic and a membership club that now exceeds five million members.

To be able to handle the increased volumes and a stated goal of opening around 20 new warehouses annually, Jula is also expanding its distribution center in Skara. The existing facility is being expanded by 46,000 square meters and will measure just over 225,000 square meters of storage space upon completion.

Long-term local presence

Jula Holding's owner, Karl-Johan Blank, who already has business interests in Mariestads municipality through the ownership of Stora Ek, emphasizes that the location next to the E20 is advantageous for both residents and passersby.

Mariestad is close to my heart and this will not diminish my commitment in the future. I strongly believe in the future and in the potential of this location. We have had good cooperation with Mariestads municipality. The establishment that is now underway not only strengthens Jula's offering but also contributes to the development of trade and service in the municipality, says Karl-Johan Blank.

The planning of the new warehouse in Mariestad will begin immediately.

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