Following the financing solution at the end of 2024, all of 2025 was marked by reorganization and cost savings. The Group's turnover amounted to SEK 738.2 million in 2025, a decrease of 14 percent compared to SEK 854.7 million the previous year.
Operating profit decreased to SEK -215.3 million, compared to SEK 94.7 million in 2024.
The total result for the year was a loss of SEK -278.3 million, compared to SEK -22.9 million the previous year. This outcome is explained by an impairment of goodwill of SEK 250 million, as well as costs for refinancing and redundancies.
In the annual report, CEO Erik Flinck describes how management has worked to create a stabilized balance sheet and a new operational model to get the company back on its feet.
2025 was the most turbulent year in Desenio Group's history. We started the year under significant financial and operational pressure – and ended it with a stabilized balance sheet, a new management team and a new operational model,
he writes.
Forced to correct historical errors
The annual accounts also show that Desenio has discovered errors in its historical revenue recognition. Previously, the e-commerce retailer booked revenue at the moment an order was handed over to the shipping company. The principle has now been changed so that revenue is not recognized until the goods reach the customer.
This error has led the company to adjust its equity downwards by SEK -9.3 million for the end of 2024. The previously reported net turnover for 2024 has also been corrected downwards in the new documents.
Loss shrinks in 2026
Despite the bleak figures for the full year 2025, reports from 2026 show that a turnaround is underway. In the second quarter of 2026, turnover did fall by 7 percent to SEK 136.9 million. However, operating profit improved to SEK -3.5 million, compared to SEK -253.2 million during the same quarter the previous year.
The company has changed strategy during the year and, among other things, chosen to exclude lower-value orders to focus on profitability. The e-commerce retailer is also seeing profitable growth in the US market.
Financially, the quarter is still far from the levels we are aiming for, but I am pleased to report that we have maintained a positive momentum month after month,
Erik Flinck stated in connection with the interim report in July.
Board reshuffled
Amid this change work, the company continues to reshuffle the operational management. New documents with the Swedish Companies Registration Office from the end of August 2026 show changes in the board of directors of the subsidiary Desenio AB.
The company's Chief Commercial Officer, Michael Kurlancheek, is leaving his position on the board. At the same time, Logistics Manager Jimmie Grönlund takes a seat as a new deputy board member.