The training brand Relode was founded by the trio Christoffer Olsson, William Wolff and Felix Sällström. It all started as a UF company, and already in 2020 the company exceeded sales of 10 million Swedish krona.
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Our goal with Relode has always been to create a brand within training with a broad product portfolio, Christoffer Olsson told Ehandel.se in a previous interview.
The ambition to offer a broad portfolio of training products appears to have held true. Since its inception, the company has grown beyond its original form, and the latest submitted annual report confirms that sales continue to be at a stable level.
Increased operating profit
During the last financial year, which ended on January 31, 2026, Relode's turnover amounted to 51.2 million Swedish krona. This is almost the same level as the previous year, when sales were 50.9 million Swedish krona.
However, operating profit is clearly trending upwards. The profit for the period landed at 5.7 million Swedish krona. This corresponds to an increase of over 12 percent compared to the previous year.
According to the annual report, the average number of employees is ten.
The Halmstad-based company is today a wholly-owned subsidiary of WWFC AB.