Nordic Fulfillment Group commenced operations in late 2023 in a 25 square meter space. The initial business model consisted of shipping surströmming (fermented herring) to international YouTube personalities. Since then, the company has shifted its focus, expanded its range, and built a larger infrastructure for e-commerce and export.
Today, the company's business is primarily based on three brands. Through Nordic Bangers, it focuses on selling Swedish loose candy and snacks to an international audience. Simultaneously, it operates the Nordicfulfillment platform, which handles the sales and distribution of nicotine pouches to both private consumers and businesses. The portfolio is complemented by Nordic Refreshment, which sells functional and energy drinks.
The operation is now based in Skövde, where it has two warehouse buildings and dedicated office space. According to the company, the location between Stockholm and Gothenburg was chosen for strategic reasons.
Turnover Increase and Digital Presence
The recent annual report for the 2025 financial year shows that the company's net turnover reached 53.14 million SEK. This compares to the extended start year 2023/24 (which covered 14 months), when net turnover amounted to 6.4 million SEK.
In the management report, the company describes the factors behind the development:
The increased turnover is mainly due to improved indexing on Google and increased presence on external marketplaces, which has led to more customers and increased sales.
Operating profit for the year amounted to 4.65 million SEK, and at the bottom line, the company retained 2.75 million SEK.
The workforce has also expanded in line with the volume increase. While the average number of employees during the 2025 financial year was five, the total organization now comprises a total of 13 employees to manage ongoing operations. The company's products are now widely distributed to markets in Europe, the USA, Asia, and the Middle East.
The company's stated vision reads:
To deliver a true taste of Scandinavia in every package – always with a focus on long-term relationships and customer satisfaction.
The operation is led by the founders David Wendin, who acts as COO and strategy manager, and Tarik Kudra, who holds the position of CFO.