The company's first financial year was extended, spanning 15 months from October 2024 to the end of December 2025. According to the income statement, the company's turnover amounted to 1.3 million SEK. At the same time, an operating profit of nearly 500,000 SEK was reported.
After financial items and year-end appropriations, as well as deducted tax of 77,400 SEK, the net profit for the year was established at just over 272,000 SEK. At the end of the financial year, the company reported cash and bank balances of around 530,400 SEK.
From Lyko to Broader Distribution
At launch, beauty giant Lyko acted as the exclusive retailer, but since then, the brand has expanded its presence across significantly more players. Today, products are available through retailers such as H&M, Apohem, Meds, Apotek Hjärtat, Apotea, and Kronans Apotek.
In its own e-commerce store, the assortment currently consists of ten products, all sold for 129 SEK each.
The business also appears to be moving toward international expansion. The site is available in both Swedish and English, and the e-commerce platform now handles local currencies for markets such as Denmark, Finland, Germany, and the Netherlands.